Saturday, October 30, 2010

Will video be atop the new media foodchain?

A video-oriented blog talks to an expert and finds, surprise, video will dominate new media. "REELSE, the Online Video Marketer's Guide," posts an interview with Rick Calvert, founder of the Blogworld conference, and quotes Calvert as saying that video is the top of the media foodchain so it will obviously be atop the new video foodchain. Interesting take, although as a word person I still think video is going to need lots of words. After all, there are lots of words on TV newscasts already, and I have yet to see video online without lots of words surrounding it. Is video a great tool? Sure. Maybe the best tool? Possibly. But, in a vacuum, video doesn't exist.

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