Sunday, February 20, 2011
Is iPad marketing too rich?
Is Apple making a big mistake in its demands for media using the iPad? The Pittsburgh Posts' tech columnist Ced Kurtz thinks so. He explains why in a good column today. Basically, he says Apple's demand for a third of the price can't hold up, but will inevitably drop as competing tablets are perfected. So, Kurtz believes, Apple is losing the PR battle and offending its customer base and, more importantly, driving some print media -- the vital content for any iPad profits -- out of business.
Posted by Steve Byers at 2:09 PM