Sunday, December 4, 2011
Cross-platform magazine readers growing
In the magazine world, cross-platforms are gaining a bit of traction. Time, Inc. magazines lead the list compiled in Folio with 30% of its readers using both print and digital platforms to read its magazines. Reader's Digest, which includes the former Reiman publications here, is at the bottom of the list percentage-wise with 85% of its readers print-only (9% both print and digital).
Posted by Steve Byers at 9:49 AM