Thursday, March 8, 2012

Alternative media looks to the past for the future

In yet another case of where traditional journalism is being recreated in a new media world, the Association of Alternate Newsmedia, which you've probably never heard of, is creating a kind of exchange papers/early Associated Press-style system of sharing content. It has the promise of improving content among alternative media while spreading their messages inexpensively.

Early newspapers subsisted on exchanging their content, often reprinted stories from other papers made up the bulk of their content, enriching their experience by multiplying efforts of their small staffs. That's exactly what is likely to happen with the new association. It's a good thing because content is king, and this will add content to yet another form of American media.

And, you know, this system worked pretty well in establishing our newspaper history. It may work as well in building a new model of media.

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