Athletic conference attempts to stop new media unpaid coverage

Student media, along with many other media, are being swept up by the Southeastern Conference in its wide attempt to restrict new media from covering events live -- without paying any rights fees. It's an interesting attempt to restrict media, and one that is doomed to fail but not before other leagues (such as the money-hungry Big East and Big Ten) attempt to extract their own dollars. The problem, of course, is that new media is kinda like mud under a bare foot; it keeps squishing up between the toes.