Friday, September 12, 2008

The other side of student newspaper economics

Hey, they're niche publications, and that area is doing reasonably OK in this miserable economy. A report in the Chronicle of Higher Education responds to this week's news from the West Coast about financial problems by surveying others, and discovering that college publications, in general, are doing well.

A key seems to be that college newspapers are serving their audience in ways that are unmatched by other publications. That seems to be the goal of those publications attempting to remold themselves these days, from metro dailies to neighborhood monthlies to how-to magazines.

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