Is it time for newspapers to fight back?

In this Editor & Publisher column, two writers say this is the time for newspapers to fight back -- and that the fight could well be successful.  I think I'm seeing signs they may be right in that newspapers are retooling and rethinking their missions.  The key is to build on the strengths of print, including a reputation for quality and trustworthness.  That's still the achilles heel of new media, far too much of it just isn't credible.