Thursday, December 2, 2010
FTC suggests "do not track" mechanism for Web
In a move that potentially has a lot of impact, the FTC is proposing a "do not track" mechanism for the Internet. It's yet another sign that consumer privacy concerns might be adding up to restrictions on the Internet. Leaving aside the practicality of such a proposal, it potentially could strongly affect advertising.
Posted by Steve Byers at 8:52 AM