Friday, January 1, 2010

Big media gambling on content?

Wall Street Journal story outlines big media's "gamble" in relying on content. The story says big media, including it's own company, are making a "risky" bet that consumers will pay for content. Good roundup of the subject.

Story is balanced, reporting the doubters who maintain that the big money is in advertising, aggregating and distributing content. Of course, they sort of ignore where that content is going to come from.

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